1.1.1 Non-text Content
All non-text content (images, icons, charts, buttons) has a text alternative that conveys its purpose.
What 1.1.1 Non-text Content means
Screen-reader users get the same information from an image or icon that sighted users get visually. Decorative images are hidden from assistive technology.
Check every <img> has a meaningful alt attribute; decorative images use alt=""; icon buttons have accessible names; charts have text summaries.
Write concise, descriptive alt text; use alt="" for purely decorative images; give icon-only controls an aria-label; provide data tables or summaries for complex graphics.
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Official reference: Understanding 1.1.1 Non-text Content (W3C)